Public Relations

Make your reputation your biggest asset

Strategic and effective communication is an integral part of what we do. Our team has led campaigns on the local, state and national level. Whether it's handling the media, launching a new brand or managing a crisis, Leonine Public Affairs has the expertise to get the job done.

Social Media Strategy

Connect with your audience

Twitter, Facebook, your website, your blog – social media is TODAY’s media. Most everyone is familiar with these tools, but few know how to use them the right way. From managing social media for issue-oriented campaigns to employing Facebook for top executives, we use these tools everyday as part of most communications strategies. We understand the importance of web presence and advise clients on their website’s usability and optimization. From blogging to Tweeting, we help develop an online presence to suit every client’s needs. Working at the forefront of social media ensures that all available channels are delivering the message to the right demographic, at the right time, in a targeted way.

Media Training

DELIVER YOUR MESSAGE

Leonine Public Affairs will ensure you stay on message. Nervous about the annual meeting speech to shareholders? Facing a tough press conference? Launching a political campaign? Professional, smooth interaction with key audiences and the media can make or break an organization or a career. A media interview or speech is a great chance to tell the world the story you want them to hear. It is also a terrible time to freelance. Making the most of these opportunities takes work and practice. We provide you with a plan, the do’s and don’ts and the on-camera training necessary to get rid of the butterflies and deliver with command.

  • "Leonine Public Affairs has been instrumental to our successful communications strategy with VT state agencies, elected officials, towns and key stakeholders on a highly material project for National Grid. Their insights on the Vermont political landscape and key relationships have been invaluable to us."

    - Joseph Rossignoli, Senior Business Developer at National Grid

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Crisis Management

BE PREPARED

Things can happen suddenly and when a client faces a crisis they need an immediate but carefully designed strategy and minute-to-minute professional counsel. Leonine has helped dozens of companies, nonprofits and political figures deal with crises that threatened their profitability, missions and careers. The media landscape is ever changing and we help navigate the turbulence in times of crisis.

Digital & creative

Grow your brand.

We develop existing brands and help create new ones. From complete brand research to logo development, we develop the message, campaign and the unique brand story. We develop websites and design graphics and manage brand roll-out campaigns when the time comes to launch. Our in-depth understanding of the various marketing channels ensures that every client’s brand is delivered in a consistent and targeted way. Whatever the marketing and creative needs, we have the talent and the team to achieve the goal.

View our portfolio

Get in touch & see what we can do

Meet the Public Relations Team

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Alexandra MacLean
Partner, President of Public Relations & Issue Campaigns

Alexandra has designed and implemented several successful public relations efforts and campaigns. Throughout her career she has helped businesses and political campaigns create and execute their strategic visions.

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Dylan Zwicky
Associate

At Leonine, Dylan is a member of the Government Affairs and Strategic Communications teams.

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Nick Sherman
Partner

Nick provides strategic consultation and communications services to a wide variety of clients in Vermont.

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Todd Bailey
Partner | President of Government Relations

Todd has 10 years of experience as a respected advocate, campaign operative, fundraiser and campaign strategist.

alex_394x471_3
Alexandra MacLean
Partner, President of Public Relations & Issue Campaigns

Alexandra has designed and implemented several successful public relations efforts and campaigns. Throughout her career she has helped businesses and political campaigns create and execute their strategic visions.

dylanzwicky_394x471_2
Dylan Zwicky
Associate

At Leonine, Dylan is a member of the Government Affairs and Strategic Communications teams.

nicksherman_394x471_3
Nick Sherman
Partner

Nick provides strategic consultation and communications services to a wide variety of clients in Vermont.

toddbaily_redone
Todd Bailey
Partner | President of Government Relations

Todd has 10 years of experience as a respected advocate, campaign operative, fundraiser and campaign strategist.