Public Relations

Make your reputation your biggest asset

Strategic and effective communication is an integral part of what we do. Our team has led campaigns on the local, state and national level. Whether it's handling the media, launching a new brand or managing a crisis, Leonine Public Affairs has the expertise to get the job done.

Social Media Strategy

Connect with your audience

Twitter, Facebook, your website, your blog – social media is TODAY’s media. Most everyone is familiar with these tools, but few know how to use them the right way. From managing social media for issue-oriented campaigns to employing Facebook for top executives, we use these tools everyday as part of most communications strategies. We understand the importance of web presence and advise clients on their website’s usability and optimization. From blogging to Tweeting, we help develop an online presence to suit every client’s needs. Working at the forefront of social media ensures that all available channels are delivering the message to the right demographic, at the right time, in a targeted way.

Media Training

DELIVER YOUR MESSAGE

Leonine Public Affairs will ensure you stay on message. Nervous about the annual meeting speech to shareholders? Facing a tough press conference? Launching a political campaign? Professional, smooth interaction with key audiences and the media can make or break an organization or a career. A media interview or speech is a great chance to tell the world the story you want them to hear. It is also a terrible time to freelance. Making the most of these opportunities takes work and practice. We provide you with a plan, the do’s and don’ts and the on-camera training necessary to get rid of the butterflies and deliver with command.

  • "Leonine Public Affairs has been instrumental to our successful communications strategy with VT state agencies, elected officials, towns and key stakeholders on a highly material project for National Grid. Their insights on the Vermont political landscape and key relationships have been invaluable to us."

    - Joseph Rossignoli, Senior Business Developer at National Grid

Crisis Management

BE PREPARED

Things can happen suddenly and when a client faces a crisis they need an immediate but carefully designed strategy and minute-to-minute professional counsel. Leonine has helped dozens of companies, nonprofits and political figures deal with crises that threatened their profitability, missions and careers. The media landscape is ever changing and we help navigate the turbulence in times of crisis.

Communications Portfolio

Demonstrated Success

From drumming up grassroot support for an issue campaign to developing a brand, we help our clients stand out and deliver their message in the most impactful way. We don’t believe in a one size fits all strategy, instead we tailor our approach for each client to fit their specific goals. Our in-depth understanding of the media landscape in Vermont and the New England region mean that we execute those strategies and achieve clear results.

View our portfolio

Get in touch & see what we can do

Meet the Public Relations Team

Alexandra MacLean
Partner, President of Public Relations & Issue Campaigns

Alexandra has designed and implemented several successful public relations efforts and campaigns. Throughout her career she has helped businesses and political campaigns create and execute their strategic visions.

Dylan Zwicky
Associate

At Leonine, Dylan is a member of the Government Affairs and Strategic Communications teams.

Nick Sherman
Partner

Nick provides strategic consultation and communications services to a wide variety of clients in Vermont.

Todd Bailey
Partner | President of Government Relations

Todd has 10 years of experience as a respected advocate, campaign operative, fundraiser and campaign strategist.

Maggie
Maggie Lenz
Associate

Maggie Lenz Associate Maggie has worked on dozens of political campaigns as an organizer and recently as the Finance Director for the Vermont Democratic Party. She joins Leonine with a demonstrated history of working in the government relations and communications industry, most recently with Ellis Mills Public Affairs. Skilled in Lobbying and Grassroots Organizing, she […]

Alexandra MacLean
Partner, President of Public Relations & Issue Campaigns

Alexandra has designed and implemented several successful public relations efforts and campaigns. Throughout her career she has helped businesses and political campaigns create and execute their strategic visions.

Dylan Zwicky
Associate

At Leonine, Dylan is a member of the Government Affairs and Strategic Communications teams.

Nick Sherman
Partner

Nick provides strategic consultation and communications services to a wide variety of clients in Vermont.

Todd Bailey
Partner | President of Government Relations

Todd has 10 years of experience as a respected advocate, campaign operative, fundraiser and campaign strategist.

Maggie
Maggie Lenz
Associate

Maggie Lenz Associate Maggie has worked on dozens of political campaigns as an organizer and recently as the Finance Director for the Vermont Democratic Party. She joins Leonine with a demonstrated history of working in the government relations and communications industry, most recently with Ellis Mills Public Affairs. Skilled in Lobbying and Grassroots Organizing, she […]